Case Study

spotlighting high-profile real estate

For decades, Identity has served as a trusted PR and marketing partner for Columbus-based Nationwide Realty Investors—the real estate development affiliate of Nationwide that is nationally recognized as one of the country’s leading developers of large, complex, mixed-use projects.

Our team works diligently and expertly to create high-quality content and secure high-profile media stories spotlighting some of the company’s highest-profile projects—including residential, retail, restaurant and entertainment properties throughout the states of Ohio, Arizona and Florida. Our efforts result in elevated visibility, increased engagement and positive impact on Nationwide Realty Investors’ bottom line.

strategy for success

Identity deployed the following strategies and tactics in order to help Nationwide Realty Investors achieve success:

media relations

From milestone-driven project launch strategies and thought leadership opportunities to ongoing company and community updates, crisis communications and tenant announcements, Identity manages the ongoing local and national media efforts for all Nationwide Realty Investors’ developments.

NRI is regularly featured in high-profile media outlets locally and nationally. Strategically placed enterprise-level stories and project profiles—supported by a steady drumbeat of coverage—has positioned the company and it’s projects for success in Columbus, Phoenix and around the country.

media opportunities secured

blog content

Identity maintains a robust content strategy for Nationwide Realty Investors focused on both timely and evergreen topics centered around their residential, retail, restaurant and entertainment properties in Columbus. This includes a weekly Arena District Digest that downloads a targeted audience of prospective and current residential tenants on upcoming events and activities happening in the heart of downtown Columbus.

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