• His name is Gritty—and he’s the new mascot for the NHL’s Philadelphia Flyers.

    The team unveiled its newest member on September 24 and provided some brief insights on the being:

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  • In with the New: 4 Ways to Pivot Your Program

    , Posted on Sep 20

    It has been said that the only constant is change. Today, top companies are constantly seeking out opportunities to try something new—whether that is expanding to a new industry, chasing a new priority, shifting business goals or a delivering a different set of objectives from leadership. It's important to know how to pivot your program.

    It can be a challenge to pivot your marketing and visibility strategy to accommodate a new direction, particularly if it is a long-established program.

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