May 17, 2022

Identity’s Growth Featured by Crain’s Detroit Business

We recently had the opportunity to tell our own story with Crain’s Detroit Business, highlighting the factors that inspired Identity’s growth.

May 12, 2022

3 Elements of Internal Communications that Create Employee Advocates

The employee experience isn’t limited to benefits or cool cultural experiences. Communication is a key factor in creating employee advocates and helping employees feel informed.

May 3, 2022

How to Use Earned Media as a Recruitment Tool

Earned media is a powerful way for you to share your employer brand with your key audiences. Whether you’re recruiting or retaining talent, media coverage can build trust and raise awareness of your organization.

April 27, 2022

4 Tips for Better Storytelling

The concept of storytelling hasn't changed, the mediums in which we tell them have evolved and expanded. Keep these four tips in mind the next time you craft a story.

April 21, 2022

Hiring? 9 PR Pillars for Your Next Job Posting

Whether your employer brand is clearly defined or still taking shape, you can deploy tried and true PR tactics to your next job posting.

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