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Re: And broadcast is shrinking to boot…


By: Andrea Trapani

Erin:

Starting this month, the pairing will allow the two Metro Detroit stations to pool content-gathering resources at general news events, allowing the stations to save on duplicate efforts. In other words, if Kid Rock performs at the Palace of Auburn Hills, one news truck will go out instead of two.

Good news for those who don’t care for Kid Rock; bad news for PR people, I suppose. Interesting to watch…

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