Identity On: Mentorship


By: Alex Macksoud

“I think mentors are important and I don’t think anybody makes it in the world without some form of mentorship. Nobody makes it alone. Nobody has made it alone. And we are all mentors to people even when we don’t know it.”

– Oprah Winfrey

We can all identify at least one person that has had a significant impact on the direction of our lives. Whether these individuals’ contribution was personal, professional or a mixture of both, we often harness their lessons and leadership in the hope that we may affect people the same way.

As a way to get to know Identity better, we are highlighting the stories of our various team members, all centered around a common theme.

This month’s theme: mentorship.

March 2020 | Identity On: Mentorship

Kim Eberhardt 

Identity Account Director

Early in my career, I had to present a marketing strategy to non-communicators who were easily double my age. I was apprehensive. The ink was barely dry on my diploma—why would these people respect and listen to me? I had a remarkable mentor who pulled me aside and said, “In that room, you’re the expert, regardless of your age. You’re in that room for a reason. So own it.”

It worked, because my mentor identified and nurtured my abilities to put me in a position to succeed. Now a seasoned professional, I’m motivated to mentor others and be that inspirational voice who guides, cheers and clears a path for professionals to own their moment, push boundaries and embrace new challenges.

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Kyle Cronin

Identity Senior Assistant Account Executive

From a young age, I tried nearly every organized sport, looking to blend my desire to spend time with my friends with my mom’s desire to get my brother and me out of the house. Along the way, I was impacted by plenty of coaches, instructors and big-league role models, but none compared to my biggest mentor—my dad.

I was lucky enough to have my dad as my coach and mentor during much of my little league athletic career. Not only am I thankful for the time he put in during those long seasons, but I now appreciate his ability to motivate, give great advice and calm my nerves in moments I needed it most. Thanks for teaching me to love the game, Dad!

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Stay tuned for next month’s edition of Identity On!

The topic for April 2020 is: The Unexpected.