Luke Capizzo Joins Identity

BINGHAM FARMS, Mich., October 4, 2011 — Luke Capizzo has joined Bingham Farms, Mich.-based Identity Marketing & Public Relations as an account executive. Managing Partner Mark Winter made the announcement.

As an account executive, he will focus his practice on the design and execution of effective media relations campaigns for clients in the financial services, technology and hospitality sectors.

Capizzo brings experience from both the agency and corporate public relations worlds, most recently leading media communications for the credit union industry in Michigan. He has worked with business-to-business, nonprofit and association clients in a variety of industries, directing issue advocacy campaigns and increasing consumer engagement.

A graduate of Michigan State University’s James Madison College, Capizzo holds Bachelor’s degrees in Professional Writing, and Political Theory and Constitutional Democracy.

Identity is a fully integrated public relations agency leveraging creativity, talent, relationships and technology to drive strategic communications programs that leave a mark. Founded in 1998, the company provides strategy, counsel and execution in the areas of marketing, public relations, design and new media. Identity is headquartered in the Bingham Office Center in Bingham Farms, Mich. For more information, visit identitypr.com.