The Experts in Detroit PR
With more than 25 years of PR, marketing and brand strategy experience in Detroit, there is no one that better understands Michigan’s media, business and consumer landscape.
Identity works with consumer and B2B companies looking for increased brand visibility in Detroit and across the country.

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What We're Known For
Companies hire Identity as their Detroit PR agency to help accomplish unique communications goals and business objectives. Our PR areas of expertise include:
High-Impact PR Awareness in Detroit
We are experts in generating valuable, attention-grabbing PR opportunities and media coverage in Detroit and throughout the state of Michigan. Our successes range from new product and service launches to the opening of exciting retail and hospitality concepts in-market.
Regional, National and Global PR Moments
We help Michigan-based companies raise their profile among customers, clients and industry decision makers around world. We deploy a variety of proven strategies ranging from potent thought leadership moments and expert commentary opportunities to product announcement moments and content creation programs.
Crisis Management Counsel
We’ve served as a guiding hand and expert counsel to those facing brand-defining moments. Our team works behind the scenes and has supported Detroit and Michigan-based companies navigate the most visible business and emergency crisis moments.
Full-Service Marketing Services
In addition to expert Detroit PR and media relations strategies, we design and execute full-service marketing and communications programs, including social media, creative, content development, growth marketing, website design, branding and more.
WHO WE WORK WITH
WHO WE WORK WITH
Where You’ve Seen Our Detroit PR Clients






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What Our Clients Say
More of our
work in action
Developing a PR Strategy That’s Signed, Sealed & Delivered
With the strategic counsel and expert guidance of Identity, Motown Museum has generated significant industry headlines.
Building a Brand for Michigan’s 4th Largest City
Identity worked with the City of Sterling Heights to build and launch its resident attraction and economic development marketing campaign.
IT’S TIME TO
LEAVE A MARK
Do you have a public relations or marketing need?
Contact us to get the conversation started