Forrester research reveals that 86% of consumers don't trust corporate blogs.
Some interesting (if at times heated) thoughts on "one-way social media" here.
What To Do About Twitter
Unless Twitter serves as one of your marketing program’s top traffic or engagement drivers, it might be time to “quietly quit.”
To TikTok or Not: Identifying the Right Social Media Platform for Your Business
Not every social channel is the right fit for your business or your brand. Find the right social media platform for you and your audience.