First of all, I’d like to welcome all of you Facebookers to the Identity blog, ID Tags. It’s been a long time coming if this just happens to be your first visit. We keep her updated in the most timely of fashions, loaded with relevant PR and social media content, so feel free to bookmark this page or add us to your RSS.
But enough of the shameless self-plugging. Now that you’ve had some time to meddle around our new Facebook, site, new blog—heck, our new brand—we thought we’d cut the starting line tape and invite you into the excitement of rolling out Identity’s new face.
In the spirit of rebranding, we’d like to offer all of you competitive spirits out there the self-lauding opportunity to clench some official Identity swag.
Here’s the deal: you, out of the ingenious and giving natures of your hearts, will respond to this post with examples of your FAVORITE or LEAST FAVORITE rebrand in history. This query will be fairly open-ended, so as not to stifle your bubbling creativity. People, products and companies are all fair game.