In honor of Halloween, here are 11 scary confessions about my life as a PR and marketing professional.
1 – I see more of my smart phone than I do of my children.
2 – I actually consider how the lady at the drive-thru window “messaged” the fact that they were out of fries.
3 – I spend almost as much time viewing the source code of a website as I do consuming the actual content.
4 – I see the likes of Tiger Woods sex scandals through the prism of crisis communications, and not for the sheer entertainment of it all.
5 – I get confused when I don’t see a “Share This” widget when leafing through the morning newspaper.
6 – I ask my wife to “send me a calendar invite” when discussing weekend plans.
7 – I advise my six-year-old son to “think about how that message will resonate with ALL of your core constituents” when he complains about bedtime.
8 – I view television ads as short films, not product pitches, and wish to meet the director and copywriting teams of the good ones.
9 – I miss the look of ink-stained fingers that are proof-positive you’ve just spent an hour with a newspaper.
10 – I actually proofread my Facebook status updates.
11 – I don’t mind anything about any of the above, except for #1.
Got any of your own?