Social Media Club Detroit hosted an event on February 29 with health care professionals who discussed how they are successfully using social media. While the health care industry as a whole has been slow to adopt the use of social media, these professionals provided examples and stats that proved they are successfully incorporating social media into their businesses.
Question – Are you using social media for business purposes? If not, is part of the reason why you’re not because you think the opportunity ship has sailed? If you answered yes (don’t kid yourself, a maybe is a yes!), my intention for writing this post is to encourage you that you’re not too late and now is as good of a time as ever to get active on the social Web.
Yes, Facebook is primed to hit 1 billion users this year, and yes newer networks like Google+ and Pinterest are gaining momentum every day with new users. Don’t let the numbers overwhelm you, but take a look at these social media statistics for 2012 to get a good idea of just how much opportunity exists for your company online.
Last week, I had the opportunity to spend two days at Barrett-Jackson Scottsdale. One of the world’s most prestigious luxury and classic car auction companies, Barrett-Jackson hosts major flagship events that attract hundreds of thousands of attendees from around the world. Barrett-Jackson events are also broadcasted on SPEED, allowing viewers to watch the rare and exotic vehicles cross the auction block from the comfort of their own couch.
We’re about to wrap up another successful year at Identity. 2011 was a pretty big year for us. It was the first full year we spent in our new office space. We added both new clients and new team members. And most importantly, we have tons of examples of great work that we can be proud of from this past year.
It’s common for companies to develop and issue HR handbooks that detail acceptable and unacceptable work behavior or Internet usage. Unfortunately, many of these documents do not provide clear direction as to how employees should be representing themselves and the brand when communicating online with friends, family, colleagues, clients and vendors through social networks, or posting information and media online.
It’s coming…and it’ll be here before we know it. If you’re connected to the automotive industry, you know exactly what I’m talking about. Yes – the North American Industry Auto Show, the single biggest event in the automotive world.
It’s the opportunity for OEMs to showcase their newest products and concepts not only to consumers (many of whom brave blizzards, ice storms and power outages to attend), but also to journalists from all over the world.
However, media coverage isn’t only limited to the automakers. NAIAS is the perfect time for suppliers to reveal the latest technology and components that help make the vehicles what they are today.
