Elizabeth Strzalka

Elizabeth shapes the strategy behind the agency’s infrastructure and employee experience through a cross-industry background that connects people and systems with the agency's long-term strategy.

In her role overseeing Identity’s internal operations, Elizabeth has reimagined how the agency shows up for its people—thoughtfully redesigning the full employee lifecycle, from first impression to long-term growth. Her approach is rooted in flexibility and belonging, ensuring team members feel supported no matter what stage of life they’re in—from new grads to working parents to those planning for retirement. A passionate and empathetic leader, Elizabeth believes the agency’s success is inseparable from the wellbeing of its team, and her leadership style is rooted in compassion, transparency and thoughtful decision-making—always with an eye toward sustainable, values-driven growth.

Elizabeth’s path to leadership hasn’t followed a straight line. Her career has woven through retail, manufacturing operations, customer service, and people strategy—each experience building her toolkit and deepening her understanding of what it means to lead with both heart and clarity. She embraces the idea that growth and progress stem from adaptability and evolution, using that lens to guide the development of Identity’s infrastructure and employee experience to meet the demands of what’s next.

Elizabeth and her husband, Kevin, share their home with their beloved kittens, Kara and Rosa, and find joy in hosting memory-making gatherings, traveling around the world, deep conversations, and soaking in quiet sunset moments from their patio.