Rachel LePoudre

Account Director

As an account director, Rachel LePoudre, APR provides specialized support to Identity’s robust portfolio of clients. She works to elevate clients’ growth while ensuring campaigns are integrated so that earned, owned and digital efforts are aligned. Rachel is known for being relentless in reaching client goals and getting stories told.


With more than 17 years of experience in corporate, agency, and nonprofit settings, Rachel has developed deep expertise in media relations, digital marketing, advertising, and strategic communications across an array of verticals. Rachel serves on the PRSA Detroit Board of Directors, is the chair of the social media committee and is a liaison to the chapter’s internship committee. She proudly earned her accreditation, a bachelor’s from Grand Valley State University and a master’s from Purdue University.


Beyond work, Rachel is a wife and cat mom and can usually be found scouting out the newest metro Detroit restaurant and capturing content for her TikTok channel. In the summer, you’ll catch her up north, on the beach in Caseville or Torch Lake.

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