A Social Media Manager at Identity, Nicole Bossio is a seasoned social media and digital marketing expert with a passion for creating unique social and digital presences. After several years of thinking she would be an on-air host of a talk-radio morning show, Nicole left her alma mater of Central Michigan University to jump into the fast-growing social media marketing industry. Her long love of creative writing began to flourish as she bridged the space between the fast-paced social media trends and her love of telling stories. By developing content calendars and engaging with fellow social media users, she helps foster personalized relationships between brands and their audiences.
Nicole’s background features a vast array of digital and traditional expertise. She has worked with an extensive number of brands in the B2B and B2C space including companies such as StoryPoint and Independence Village Senior Living, BOSCH, The Humane Society of Macomb, and Avian Enterprises. Prior to Identity, she worked with over 60 radio station brands helping to build their social and digital presence off the air. These brands include 101 WRIF in Detroit, 93.3 WMMR in Philadelphia, 98.5 The Sports Hub in Boston, as well as National morning shows such as Dave & Chuck the Freak and The Preston & Steve Show.
When she’s not busy helping craft social posts, Nicole is most likely reading a book. With a deep passion for storytelling and being a voracious reader since the age of 3, Nicole can always be found with a book in her hand, pocket, or purse. When she’s not gallivanting across the pages of a story, she is spending quality time with her family and loved ones, usually watching some sporting event, particularly the Detroit Red Wings or Detroit Lions.
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