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Top PR Blunders of 2008


By: Andrea Trapani

The Bulldog Reporter, a PR industry publication, has published its list of the top public relations blunders of the year. We’ve covered a few here at ID Tags. Enjoy:

  1. AIG All-Expense-Paid Retreats … Paid By You
  2. AP to Detroit Three: “old way of doing business just won’t fly.”
  3. Department of Veterans Affairs says “Shh!” To Veterans’ Problems
  4. McCain Snubs Letterman for Couric
  5. Nike Lets Reebok Steel Its Thunder
  6. Merck and Schering-Plough: Profits with Side Effects
  7. Mark Penn’s Columbia Mess
  8. Obama’s Senior Foreign Policy Advisor Calls Hillary Clinton “a Monster”
  9. Absolut Annex: Ad Showing Western U.S. As Mexican Territory
  10. Berkeley City Council Denounces Local Marine Corps Recruiters as “Uninvited and Unwelcome Intruders”

Read the whole thing for pithy supporting data.

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