Top PR Blunders of 2008
By: Andrea Trapani
The Bulldog Reporter, a PR industry publication, has published its list of the top public relations blunders of the year. We’ve covered a few here at ID Tags. Enjoy:
- AIG All-Expense-Paid Retreats … Paid By You
- AP to Detroit Three: “old way of doing business just won’t fly.”
- Department of Veterans Affairs says “Shh!” To Veterans’ Problems
- McCain Snubs Letterman for Couric
- Nike Lets Reebok Steel Its Thunder
- Merck and Schering-Plough: Profits with Side Effects
- Mark Penn’s Columbia Mess
- Obama’s Senior Foreign Policy Advisor Calls Hillary Clinton “a Monster”
- Absolut Annex: Ad Showing Western U.S. As Mexican Territory
- Berkeley City Council Denounces Local Marine Corps Recruiters as “Uninvited and Unwelcome Intruders”
Read the whole thing for pithy supporting data.