Identity Honored in Crain’s Detroit Business
By: Jennifer Carey
BINGHAM FARMS, Mich., MARCH 31, 2010 — Crain’s Detroit Business recently named Identity Social Media Director Brandon Chesnutt to its 2010 class of 20 in their 20s. Crain’s has also named Identity as a finalist in its first ever Ad Talent Contest. Identity Partner Mark Winter made the announcement.
Now in its fifth year, Crain’s 20s program highlights local professionals who are living proof that young people are working hard to stimulate Michigan’s economy and creative growth. Crain’s recognized Chesnutt for jumpstarting and expanding Identity’s social media practice group, as well as his involvement in organizing more than a dozen events and conferences designed to connect Detroit’s growing interactive community. Crain’s will celebrate Chesnutt and the other honorees at a special event on May 6th at Bookies Bar & Grille in Detroit. Crain’s has also recognized Identity as one of four finalists in its Ad Talent Contest, which challenged small agencies to create an ad campaign that would motivate under-30 creatives and young professionals to stay in Michigan. The strategy behind Identity’s campaign (My Detroit. My Secret.) is for young people to share their secrets peer to peer, proving that Detroit has plenty to offer. Crain’s will name the winner at the 20 in their 20s event on May 6th.
“Identity’s employees are very creative and passionate about Detroit and Michigan. We thank Crain’s for organizing programs that honor local talent and their dedication to the community,” said Winter. “We are proud Crain’s recognized us and congratulate the other 20 in their 20s recipients and Ad Talent Contest finalists.”
Identity is a fully integrated public relations agency leveraging creativity, talent, relationships and technology to drive strategic communications programs that leave a mark. Founded in 1998, the company provides strategy, counsel and execution in the areas of marketing, public relations, design and new media. Identity is headquartered in the Bingham Office Center in Bingham Farms, Mich. For more information, visit identitypr.com.