Michigan First Begins Search for Second Young & Free Michigan Spokesperson
By: Luke Capizzo
Spokesperson to get full-time job for a year, MacBook, HD video camera, use of a car
LATHRUP VILLAGE, Mich., March 12, 2012 – Michigan First Credit Union kicks off its second annual Young & Free Michigan “Spokester” search today. The winner will serve as the program’s spokesperson for a year and receive a $30,000 salary, an Apple MacBook Pro, an HD video camera and a smart phone. The winner will also enjoy use of the Young & Free Michigan car for a year, along with paid gas and insurance. President/CEO Michael Poulos made the announcement.
“If I was a few years younger, I’d love to have this job,” says Poulos. “Our spokesperson actively reaches out to the community—engaging through social media, making videos, attending events and encouraging the next generation to get a head start on being financially fit. We want them to show that smart money management doesn’t have to be a chore—it can be fun!”
To enter, individuals must be between 18 and 25 years old and bring their creativity, tech savvy and passion for helping others to a short, 60-second video demonstrating why they would be the ideal spokesperson. They will also need to submit an entertaining blog post on a financial topic, completing their entry by noon on April 16. A public vote from April 16-25 will determine the 15 finalists who also will be invited for an in-person “meet up” event before the final decision is made.
To see video from last year’s winner and the current Young & Free Michigan Spokester Janelle O’Hara, visit YougFreeMichigan.com.
About Michigan First Credit Union
Founded in 1926 by a small group of Detroit teachers, Lathrup Village-based Michigan First Credit Union (www.MichiganFirst.com) has grown into a $600 million financial institution serving more than 84,000 individuals and local businesses in Wayne, Oakland and Macomb counties. An industry leader in consumer-focused technology and dedicated customer service, the credit union is also a significant supporter of local financial education and community organizations through the Michigan First Foundation, which donates $150,000 to more than 85 local nonprofits each year. For the latest news, and events, Follow Michigan First on Twitter at http://www.Twitter.com/MichiganFirstCU or “Like” Michigan First on Facebook http://www.Facebook.com/MichiganFirstCreditUnion.
About Young & Free Michigan
Young & Free Michigan, powered by Michigan First Credit Union, is an ongoing effort to give the 17-to-25 crowd a voice, a head start and useful information about their finances. Spokesperson Janelle O’Hara uses the site’s blog, videos and frequent community appearances to share insight into the best ways to handle financial issues and encourage readers to take advantage of Michigan First’s First Gear accounts, tailored specifically to their needs. Learn more at www.YoungFreeMI.com.
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Media Contact
Luke Capizzo
248.258.2333
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