SOUTHFIELD, Mich., February 10, 2011—Jeremy Henricks has joined Michigan-based Outside Hub, the largest and fastest growing vertical advertising platform reaching outdoor enthusiasts online, as Director of Content Syndication. Outside Hub CEO David Farbman made the announcement.
Henricks will manage and grow Outside Hub’s content platform while maintaining websites and blogs within the company’s vast Outside Hub network. He will also build and manage relationships with outdoor bloggers, in addition to developing and implementing content solutions across a variety of platforms.
“As we continue to grow the robust range of Outside Hub’s multimedia service offerings online, Jeremy will aggressively seek out opportunities to capitalize on the company’s ability to provide valuable content to various partner sites,” said Farbman. “With a strong background in the design of websites and the management and creation of outdoor content online, he brings a great skill set to the Outside Hub brand.”
Prior to joining Outside Hub, Henricks founded Springfield, Oregon-based Henricks Outdoors, LLC, where he launched Hunt The Outdoors, LLC, a platform for content tailored to the outdoor enthusiast with a passion for hunting and sport shooting. He also developed and managed a network of associated hunting, fishing, and outdoor-related websites, including PursueTheOutdoors.com, RealOutdoorsTV.com and OutdoorPersonals.com, among others. In addition to his background in developing online content for outdoor enthusiasts, he also served as a senior web developer and as a principal learning consultant for Springfield, Oregon-based Symantec, the largest provider of security software for computers. Henricks studied graphic design at Lane Community College in Eugene, Oregon.
Outside Hub has evolved into a fully-integrated, multi-platform multimedia provider, delivering unique advertising opportunities, marketing campaigns, fresh and compelling content, and a specialized suite of online resources that drives traffic, engages consumers and builds brands. An increasingly diverse and robust range of resources has helped Outside Hub become a leading industry innovator—establishing the Outside Hub network as a recognized content source for all things outdoors online. The company reaches millions of people daily in the hunting, shooting, fishing, camping, hiking, mountain sports, powersports and boating communities.
Founded in 2007 by David Farbman, Outside Hub is the leading vertical advertising platform reaching outdoor enthusiasts online. With a comprehensive network of more than 400 websites, Outside Hub offers a complete suite of services including traditional display ads; customized ad services, including email blasts, widget placements, dedicated forum threads, surveys and sweepstakes, etc.; editorial content; optimization and reporting; campaign targeting and creative services. Outside Hub is headquartered in Southfield, Mich. with offices in Chicago, Ill., Minneapolis, Minn. and New York, NY. For more information, go to www.outsidehubmedia.com.