Identity Hires Social Media, Creative Design Experts
By: Katie Higgins
Meaghan Priebe, Sarah Ambrose, Kathy Laing and Michael Olson join firm’s team of integrated public relations specialists
BINGHAM FARMS, MICH., Nov. 25, 2014—Bingham Farms, Mich.-based Identity, an integrated public relations firm, announced today that it has hired Meaghan Priebe, Sarah Ambrose, Kathy Laing and Michael Olson, adding to the firm’s growing team of specialists in the areas of social media and creative design. Identity founding partner Mark Winter made the announcement.
“At Identity, we are committed to recruiting and retaining great talent,” Winter said. “The addition of these enthusiastic and talented new team members will allow the agency to continue to grow, while adding to our expertise and reputation. The entire Identity team is thrilled to welcome Meaghan, Sarah, Kathy and Michael on board.”
As account assistants, Priebe and Ambrose will be responsible for providing support on a variety of client accounts to blend social media strategy with traditional communications efforts in order to help companies build brand awareness and engage in direct conversation with online audiences.
A graduate of Wayne State University, Priebe previously served as a public relations specialist for Mastery Technologies, while Ambrose worked as a social media coordinator and marketing assistant at Saab Automobile Parts North America. Ambrose graduated with a bachelor of fine arts degree from Miami University in Ohio before earning her Master of Business Administration degree from Walsh College.
Joining Identity as creative designers, Laing and Olson are responsible for the development and production of creative and branding materials, including marketing collateral, web and interactive media, corporate identity and brand materials.
With more than 20 years of experience in the graphic arts field, Laing previously worked at Full Circle Graphics, Avanti Group and Triad Performance Technologies. Olson is a graduate of Michigan State University, where he earned his Bachelor of Fine Arts degree in graphic design. Most recently, he spent the past seven years designing for a firm in Atlanta, Georgia.
For more information about Identity and its approach to integrated public relations, please visit identitypr.com.
Identity is an integrated public relations firm driving strategic communications programs for a diverse portfolio of clients across the United States. Identity provides expertise and continuity of message through the areas of brand strategy, media relations and marketing, social media and creative design. Comprised of a unified team of disciplined specialists, the company employs a proven process of discovery, strategy, planning, execution and measurement in all programs. Founded in 1998, Identity is based in Bingham Farms, Mich. For more information, visit www.identitypr.com.