BINGHAM FARMS, Mich., February 23, 2009 —Birmingham, Mich.-based GreenAcre Partners has retained the services of Bingham Farms, Mich.-based Identity Marketing & Public Relations to provide branding, marketing and public relations support and counsel. The announcement was made today by firm principal Tom Nixon.
GreenAcre Partners is a national firm that specializes in the market optimization of distressed residential and land assets. GreenAcre’s diverse scope of services encompasses a wide range of servicing options on behalf of lenders. Depending on the individual needs and priorities of each client, the firm will either work to negotiate with the borrower to restructure the loan or assume full management responsibilities if a resolution is not feasible. GreenAcre provides management and oversight for everything from commencement of foreclosure actions on behalf of the lender, to advisory services focused on protecting, sustaining and maximizing asset value.
In addition to GreenAcre’s Direct Asset Management and Buy- and Sell-Side Advisory Services, the firm has the resources and capacity to provide principal investment support in select cases. The in-house ability to make a strategic capital investment and precisely aligns the firm’s interests with those of the owner. For more information on GreenAcre Partners, visit greenacre.com.
Identity Marketing & Public Relations is a full-service agency specializing in business-to-business communication strategies and programs. Industry segments serviced by Identity include professional services, insurance, real estate, hospitality, automotive, technology, financial and manufacturing. Identity is headquartered in the Bingham Office Center in Bingham Farms, Mich. For more information, visit identitypr.com.