Rooms to Grow

Our deep industry knowledge and experience in the hospitality PR space translates to meaningful traction and lasting value. We work with management companies, hotel owners, investors and operators to position their companies, properties and portfolios for success. From RevPAR to OTAs, we understand the issues impacting this industry and the metrics that matter.

As one of the leading hospitality PR firms, Identity has significant experience in positioning hotel companies and their leadership as powerful experts, generating awareness of new projects, coordinating grand openings and highlighting major milestones across business, consumer, trade and social media. With outstanding relationships with key industry reporters and online influencers, our approach is centered on telling great stories, leading to valuable and impactful recognition and visibility.

Identity is in tune with the cultural, demographic, and economic trends that shape the hotel industry, and we help our hospitality PR clients and professional partners leverage their unique differentiators and elevate their presence across every communication medium.

Who We Work With