Archive for the “Social Media” Category

  • Policeman working on computer in car

    It might be shocking to someone from days past to find out that government agencies now often occupy the same digital spaces that house frivolous content like memes, gifs and everything else commonly found on Reddit. But like Jimmy Dean said, “I can’t change the direction of the wind, but I can adjust my sails to always reach my destination.”

    These government agencies are using social media to benefit not only themselves, but also the people they serve.

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  • This month, I celebrated my one-year anniversary as a member of the Identity social team! It’s crazy to think about how much I’ve grown in such a short amount of time here, but it’s even crazier to think about how much the social media landscape has evolved.

    Social media, like many things in today’s world, is moving at the speed of light and continuously evolving right before our eyes. As each social channel continues to develop its paid, earned, organic and shared components, it’s pretty clear that social media strategists and analysts are in a seat that needs to react to change – and know how to react quickly.

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