February 6, 2023
As we set our sights on an impactful year of great work, we’re recognizing Andrea Conrad and Kim Eberhardt as they step into their new vice president roles at Identity.
Read MoreJanuary 17, 2023
Google Analytics 4 is Google’s newest website tracking platform. Here's what you need to know about how GA4 works and why your company needs to make the switch now.
Read MoreJanuary 3, 2023
Crisis communications lessons can be found everywhere—and especially in rapidly evolving, breaking news situations.
Read MoreDecember 19, 2022
There’s no way to predict what will happen in 2023. But if you aren’t investing in PR, you’re missing an opportunity to put your best brand foot forward.
Read MoreDecember 8, 2022
Journalists can’t cover a story if they don’t know it exists. One former reporter shares his experience transitioning to a career in PR and how the lessons learned make him a better partner to media.
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