The holidays are the best time of the year to relax and recharge your batteries. While most clients tend to be busy with their own holiday initiatives, that is not necessarily the case for the media. Reporters are still expected to report timely and interesting stories for their daily or weekly print, digital or broadcast deadlines.
It’s important to think of this time of year as a window of opportunity to secure great coverage through the hustle and bustle of holiday festivities. The general consensus is that news is slow during the holidays, but his is just not true! Here’s why:Continue Reading