Archive for 2012

  • A well organized and regularly maintained contact database is the crux of successful and effective electronic and direct mail communications. Simply maintaining an Excel file of names, email addresses and phone numbers isn't enough. A truly useful contact list should be segmented by multiple components to ensure that contacts are receiving communications that are timely, relevant and meaningful—to them and/or their business.

    Pulling contact information from every email and business card you've ever received and proceeding to blast those inboxes with emails on a daily or weekly basis will get you blacklisted...fast!

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  • Beginning in the mid-19th century, several generations of woman lectured, wrote, marched and lobbied to get the right to vote. Supporters finally saw victory in 1920, and the 19th amendment guaranteed all American women the right to vote.

    Okay, sorry for the brief history lesson, but women have struggled to gain acceptance, recognition and equal rights in society.

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