Archive for 2011

  • This post originally appeared on

    It’s common for companies to develop and issue HR handbooks that detail acceptable and unacceptable work behavior or Internet usage. Unfortunately, many of these documents do not provide clear direction as to how employees should be representing themselves and the brand when communicating online with friends, family, colleagues, clients and vendors through social networks, or posting information and media online.

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  • I know what you're thinking...not another 2011 recap post highlighting the PR blunders from the past year. No worries! This post will explore the bad AND the good.

    Let's start by taking a look at the positive stories from 2011 — those rare moments that captivated the attention of the nation (and, in some cases, the world) for the better. In an era when people naturally gravitate toward the plethora of negative news out there, these five memorable moments were a breath of fresh air:

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