Archive for September, 2011

  • Lately, as I drive to work each morning, I’ve been noticing a lot of signage – a lot of poor signage. Those small yard signs that you see at the intersections usually advertising a fair, church function or some sort of liquidation sale are so crammed full of information that you can’t even read it when you're at the stop light 10 feet away. So, it got me thinking that perhaps some tips on effective sign and display design would be a good topic for my next blog post…

    Signage is a very affordable means of advertising. There is a lot more to designing both indoor and outdoor signage than sometimes meets the eye. Most people don’t realize that there are many questions and factors that should be taken into consideration before and during the design process.

    Continue Reading
  • TEDxDetroit Takeaways

    I was lucky enough to attend TEDxDetroit with my teammates Nikki Little and Tom Nixon this past Wednesday. After a day full of tales of out-of-the-box thinking and entrepreneurial success, I wanted to share with you three presentations that I just can’t get off my mind.

    My hope is that, after reading this, you too will be inspired to tackle an idea and watch it grow into something beautiful. An idea is always at the epicenter of entrepreneurial success. It’s whether we choose to act on it and surround ourselves with smart people with a common goal that we can really begin to make a difference.

    Continue Reading