Carbon Media Group Named a 2014 Michigan “Cool Place to Work”

Posted on by in Carbon Media Group, Identity Marketing & Public Relations.

Bingham Farms, Mich., Nov. 17, 2014– Crain’s Detroit Business recognized Carbon Media Group—the largest provider of digital content for those who live, work and play outdoors—as one of its 2014 “Cool Places to Work.”

The company was recognized for combining the casual, welcoming atmosphere of a growing tech startup with the knack for hiring leading programmers and developers as well as top strategists, analytics support, sales and account services team members in 2014. Carbon Media Group’s HR team works to support those who share a love for the hunting, fishing, adventure and agricultural content they produce and manage.

“We truly see Southeast Michigan as a hub for digital companies and digital talent and know this is the right place to continue to grow,” said Chaudhary. “This award is particularly meaningful because it reflects the unique culture we have here at Carbon—where we can integrate our team’s genuine passion for the outdoors into every part of our company.”

Headquartered in Bingham Farms, Carbon Media Group manages and produces content for a network of more than 500 websites and digital media properties. The company works with national brands such as Chevrolet, The Home Depot and Cabela’s to create innovative digital advertising campaigns geared toward outdoor enthusiasts—a consumer segment that accounts for nearly $646 billion in direct sales annually. The breadth of content includes everything from hunting and fishing to farming and adventure sports:

  • Carbon Media Group’s digital network is a top 20 sports property in North America (ComScore), reaching more than 25 million active outdoor enthusiasts each month;
  • In early 2014, it launched, a premium streaming video network dedicated to outdoor content; and
  • The company runs the #2 global sports multi-channel YouTube network (MCN) reaching more than four million subscribers and generating over 45 million views each month.

About Carbon Media Group

Bingham Farms, Mich.-based Carbon Media Group is the largest producer of digital content for outdoor enthusiasts. Through its multi-channel digital ecosystem, Carbon Media Group is devoted to connecting brands with this critical and growing audience. In addition to its more than 500 websites for outdoor, action and agriculture enthusiasts, Carbon Media Group boasts a network of outdoor-related YouTube channels and—a dedicated network of original, high-production-value video content not found anywhere else. For more information, visit


CONTACT: Luke Capizzo


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