As Identity’s social media director, Brandon Chesnutt is constantly seeking out new and innovative ways to blend together social media, technology and marketing communications. Under his direction, Identity’s social media team has become recognized as an award-winning powerhouse in the digital space.
Since joining Identity in 2007, Brandon has served as lead counsel for all things related to social media on behalf of brands ranging form startups to Fortune 100 companies. Leveraging his strategic insight, ability to craft compelling stories and knack for developing bold campaign ideas, he has helped organizations tap into the true value of social media and connect the digital world to their business development, recruiting, customer service, crisis communications and reputation management programs. When Brandon is not managing client programs, he is working closely with his team to ensure they remain motivated and inspired.
A member of the Crain’s Detroit Business “20 in their 20’s,” Brandon’s business and community accomplishments have also been featured in Inc. Magazine, Washington Times, Huffington Post, Detroit Free Press, Ragan’s PR Daily and Detroit News. He is also a sought after speaker and panelist, having keynoted presentations throughout the region on social media strategy and technology.
Outside of the office, Brandon serves as the principal organizer of Startup Weekend Detroit, an experiential education event that teaches current and wannabe entrepreneurs how to build and launch high-growth companies in just 54 hours. He is also an avid gamer, sports car fanatic, craft beer snob, Gym Jones disciple and doting puppy dad to his goldendoodle Scout.