Andrea Bogos Trapani began her public relations career at Identity more than a decade ago as an account assistant. She advanced into various client management roles within the firm and was named managing partner in 2015. Today, she oversees client service and manages the firm’s day-to-day operations.
Under her leadership, the firm refined its operational processes to scale growth, expanded its vertical practice areas, and increased its overall footprint and reputation as a leader in integrated public relations both in southeast Michigan and nationally.
She engages her passion for people daily by both counseling clients regarding their communications strategies and mentoring the firm’s team members as they deliver great work and measurable results.
During the course of her career, she has developed and executed innovative, effective and compelling high-profile campaigns for brands nationally in a variety of industries. A media relations expert, she works closely with the team to develop strategies to integrate clients’ stories into the local and national media landscape and her expertise has been the driving force behind major media events locally and nationally.
Andrea has been recognized for her business accomplishments by Crain’s Detroit Business as a “20 in their 20s” honoree and by DBusiness Magazine as a “30 in their Thirties.” She is a graduate of Leadership Detroit Class of XXXIV. Her work has been featured on industry websites such as Ragan.com and she authored a piece about television news published in PR News.
She earned a Bachelor of Arts in journalism from Western Michigan University.