Archive for the “Social Media” Category

  • At the end of 2016, Instagram launched a new feature: Instagram Stories. If you're unfamiliar with this tool, you'll want to pay attention. Instagram Stories should be a huge area of focus for your brand's Instagram marketing strategy. Why? More than 150 million Instagrammers are using stories on a daily basis. So, what exactly are Instagram Stories?

    Instagram Stories, a feature offered through Instagram, allows users and brands to share multiple photos, videos and Boomerangs outside of a user's profile in a slideshow format. Rather than overposting and clogging up Instagram's feed with multiple pieces of content, brands can post as much as they like throughout the day, and their content will disappear forever after 24 hours. Brands can bring a new level of creativity to their content with Instagram Stories' text, drawing, tagging and location stamping tools. To view an Instagram Story, tap on a user's profile photo at the top of your feed.

    Continue Reading
  • quick and easy online photo apps

    A picture is worth 1,000 words. Sounds cliché, right? But in reality, it’s true. A picture is worth 1,000 words, or in this case, engagements. Facebook posts with images see 2.3 times more engagement than those without images. This means it’s even more crucial to include an image to ‘stop the thumb’ and increase the chance of your content being seen and engaged with.

    Sometimes, however, we can’t always reach out to our creative team to design every social image – even though we wish we could. Thankfully, there are plenty of online tools to help you create graphics and visuals that will appeal to your followers.

    Continue Reading