Posts Tagged: Twitter

Generating Website Traffic…and Loyalty

Posted by in Graphic Design, Marketing, Social Media, social networking, Video, Web.

Without dynamic content, and a strategy to drive attention to it, your website is just a brochure sitting in a filing cabinet somewhere. I hate to break it to you, but no one cares about your website. It is NOT the center of the universe, despite what you hoped when you built it. That’s not… Read more »

An Overview of Paper.li & What it Means to PR Pros

Posted by in Media Relations, Social Media.

rue to the ever-evolving world of social media, there’s a new online tool that’s been popping up frequently in my Twitter stream. It’s called paper.li, and it organizes links shared on Twitter into a newspaper-style format.

The Four Things American Consumers Are Discussing

Posted by in Advertising, Brand Strategy, Marketing, Social Media, social networking.

I was reading my preferred industry e-newsletter this afternoon and one article in particular caught my attention. Entitled “Four WOM (Word of Mouth) Stats Every Marketer Must Know”, the piece reveals four key pieces of information about what consumers are really discussing and where they are (and aren’t) having the conversations. The first statistic tells… Read more »

Four Ways Social Media is Changing Traditional Media

Posted by in Broadcast, contest, Detroit, Marketing, Media Relations, Social Media, social networking, Web, Web 2.0.

Like many forward-thinking companies out there, traditional media organizations have found that integrating social media into their operations has its benefits. In just a few years, new media has allowed journalists and outlets to touch their respective audiences on a more frequent basis, extend the reach of their content and build new relationships.

Twitter: A Goldmine for Journalists

Posted by in Broadcast, Detroit, Marketing, Media Relations, Social Media, social networking, Web, Web 2.0.

Stephen Clark, WXYZ Channel 7 news anchor, country singer/songwriter and champion for the use of social media in the journalism world, shares his thoughts about Twitter in this guest post. Be sure to follow Stephen on Twitter and check out his blog.