It’s interesting to watch how technology continues to change the way we relate with one another. Some find it ironic that all of this new “social networking” we are doing via the Internet is actually keeping us more disconnected, as we remain tethered to our computers instead of out meeting and greeting with folks. We… Read more »
Twice each month, the Identity account team meets to discuss all things account management, including brainstorming, Web 2.0, new tricks and tips, etc. While educational and informational, those sessions sometimes leave my brain fried trying to find ways to incorporate the latest, greatest Web 2.0 trick into my daily routine and figure how it applies… Read more »
A colleague had a great point today. For us PR practitioners who pride ourselves on our long-term, symbiotic relationships with members of the media, one constituent can be too often overlooked: freelance writers. As print media continue to trim newsroom jobs, these freelance journalists are increasingly called upon to provide content. Your relationships with these… Read more »
