Tweet Is a crisis still a crisis if the majority of the audience is laughing? Many of us have already heard of the disgruntled JetBlue flight attendant who made a daring escape from a flight yesterday. JetBlue has had its fair share of crises over the past few years but to me, this story isn’t [...]
Tweet Toyota’s recently well publicized PR problems provide a timely reminder: It can take 20 years to build your reputation, and 20 minutes to ruin it. For as long as I can remember, Toyota has been regarded as the pillar of quality, the standard bearer when it came to safety, reliability and durability. Along comes [...]
Tweet In a recent effort to show the effectiveness of outdoor advertising, the Outdoor Advertising Association (OAA) launched a campaign in London aimed at working mothers. Not smart. The campaign featured large signs on buses and buildings that read, “Career women make bad mothers.” The idea was to get attention and it did. In an [...]
Posted on December 03rd, 2009 in Public Relations, crisis management
Tweet So the onion keeps a-peelin’. And it’s not smelling any better for Tiger. I certainly wasn’t the only one who told ya so. But it’s clear that Tiger is not getting sound crisis management advice, and he’s getting predictable results. As we noted, the story would go on…with or without Tiger’s cooperation in the [...]
Posted on October 19th, 2009 in Public Relations, crisis management
Tweet The recent so-called “Balloon Boy” hoax provides a teachable moment with respect to blatant publicity ploys. As PR professionals, it is our job to separate the newsworthy wheat from the chaff of fluff, and to counsel our clients on ways to avoid being perceived as publicity hounds. Here, then, is a sneak peek into [...]
