Re: Explaining Social Media

Posted by in Marketing, Media Relations, Web.

Brandon, that Common Craft tutorial had me all atwitter about their deconstruction of “Twitter,” which you posted some time ago. I love their “In Plain English” approach and the way they playfully illustrate concepts and technology: Seems like the Internets keep inventing new stuff, just when I get the old new stuff figured out!

The Blurring Line Between News Media and Bloggers

Posted by in Media Relations, Web.

This is interesting. The Associated Press is asking bloggers not to re-post their content: An AP attorney filed six Digital Millenium Copyright Act takedown requests this week demanding the removal of blog entries and another for a user comment. So quoting published text, and publishing it in a blog, could be akin to copyright infringement…. Read more »


Posted by in Media Relations.

We know now that we live in a world with a “24-hour news cycle.” As professionals who work with the various media day in and day out, this also means that we operate in a 24-hour PR cycle. Thinking about work this weekend—which I should not be doing on Father’s Day—I was reminded of this… Read more »

explaining social media so anyone can understand it

Posted by in Marketing, Media Relations, Web.

While I have previously used the innovative videos over at Common Craft to explain Wiki’s, Marc Meyer’s Emerson Direct Marketing Observations recently placed them back on my radar. Common Craft does an excellent job of explaining social media (or pretty much any Web 2.0 platform/tool) in a way that virtually ANYONE can understand. Remember the… Read more »