Identity was recently named a 2014 Marcom Awards Gold Winner for the following categories: social media campaign, publicity campaign and special event.
Posts Categorized: Media Relations
A PR case study on how Identity leveraged our media relations, social media and event planning expertise to introduce SEA LIFE Michigan to the community.
Who’s to blame for this media feeding frenzy? The media for covering the Ebola “outbreak” too exhaustively, or consumers for hanging on everything printed?
It’s no secret that the journalism industry as a whole has undergone a seismic shift in the past decade. From the unprecedented popularity of social media platforms and the economic collapse of the late 2000s, to today’s charge to mobile and the ever-shortening news cycle, traditional journalism has had to evolve.
With the summer at a close, it’s a good time to look at some of the biggest newsmakers and headlines from the last few months to figure out what they mean for your own public relations initiatives.
In our digitally savvy world, we’re constantly communicating. Whether it’s through email, videos, blogs, newsletters, on the phone or even in person during meetings, communication takes a variety of different forms and styles. Is your communication style giving employees the information they want—and oftentimes need—to hear on a regular basis? For businesses large and small, implementing… Read more »