Since New York Rep. Anthony Weiner sent scandal to the Twittersphere last weekend, social and traditional media alike are struck with another famous frenzy. As PR pros, our first thoughts and fascinations with the story likely center around our common crisis thought: “Imagine handling his PR now…”
After one photo in one tweet revealed a virtual e-ffair across social media platforms, Weiner denied his direct message vs. public tweet mistake and claimed his online social networking accounts had been hacked. After story skeptics exposed more, he had no other choice but to come clean and attempt to choose his next move.
Do the exact opposite of what Rep. Anthony Weiner (D-NY) is doing right now.
Around this time last year, I less than diligently studying for final exams, taking naps on the campus quad in the sun and trying to find a job. For those of you graduating without a concrete notion of what’s to come, here are a few items to consider from someone who was unemployed for nearly two months before a great opportunity came calling.
After decades of trailblazing women have worked to break the glass ceiling, Anne Doyle says there are still too many female achievers for there to be so few female leaders. In her book, Powering Up!, Anne talks about unique generations of women ready to lead, practices that turn achievers into leaders and calls for a challenge.
As a young female professional, the Inforum event hosted this month to launch Anne Doyle’s book was both informative and inspirational. As one of the first women nationally to become a sports broadcaster, Anne has spent decades working her way up in media and the auto industry.
I can’t tell you how many times I’ve read the “10 Things PR People Should Never Do” or “What Not To Do If You’re Pitching Me a Story” or “I Don’t Need PR People Because…”
So, I thought, out of (admitted) oversaturation, I would take another shot at this age-old, repackaged blog post and get straight to the point: What do PR people actually want?
When is the last time your company and its key leaders went through a media training exercise? If you don’t know how to answer that question, you might be in trouble.
The importance of having completed a robust media training can best be described in a post by Identity Partner Tom Nixon from May 2009.