PR nightmare

Posted filed under Detroit, Media Relations, Michigan.

Contrary to the recent smooth moves of Paris Hilton’s PR people, Mayor Kwame Kilpatrick has positioned himself in such a public relations conundrum that even the most savvy publicists don’t stand a chance to clean up the mess he has made. Due to his recent stint in jail (reminder: never leave the country without calling your parole officer!), this embarrassing story has officially gone national, appearing in today’s Los Angeles Times and on The Today Show this morning.

With the PGA Championship in metro Detroit, this weekend was supposed to be positive for the city and the entire state of Michigan. Instead of polo’s and visors, Detroit’s Mayor is donning ever-fashionable prison stripes. How much more of this will Detroit have to take?

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Andrea Bogos Trapani is partner at Identity, responsible for the growth and management of the firm’s media relations and marketing practice area. Andrea specializes in public relations, media relations and marketing strategies.

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